Recycling of trailers and 3D glasses, digital delivery of data files, popcorn bags made from sustainable paper, LED-retrofit poster cases and plant-based bottles… While movie theatres are doing their fair share of LEED-ing the way to a greener entertainment experience (see our Sept. 2011 story on the AMC Randhurst and March 2010 piece on the Carmike Majestic Chattanooga), our colleagues on the production side have been doing their own fair share of caring and composting as well.This month, we take a look at two laudable initiatives that represent the far-reaching spectrum of what this industry can do for people and the environment. (As a reminder, Film Journal International is available in digital format for a variety of devices.) Whereas Brooklyn, NY-based FilmBizRecycling is the result of one woman’s determination (www.filmbizrecycling.org), the Solid Waste Task Force represents the joint initiative of the Alliance of Motion Picture & Television Producers (AMPTP) and Motion Picture Association of America (MPAA) in Los Angeles. In the more than two decades since the Task Force was formed, “our member companies have steadily increased and improved their environmental efforts across all platforms—on and off studio lots, during production, and in everyday business practices,” the latter’s chairman and… Read full this story
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